Q. Where did you get your inspiration from?
A. The Quitober Challenge was inspired by the organisers of such events as Movember, Dryjuly and Febfast challenge months and by the quit smoking challenge events run in Canada by their Cancer Society. We have combined the marketing smarts of a quirky named month that calls employers & smokers to action during October. The quit smoking events in Ontario & Quebec Canada had a combined number of over 46,000 smokers participate this year and have been running for over 5 years.
Q. Is this event open up to anyone that smokes?
A. Yes, un-sponsored and sponsored smokers can register however un-sponsored
smokers do not receive the Quitober Pack or do not have a chance to win any incentive prizes. Any business or organisation can register to sponsor their staff smokers to quit for the month of Quitober.
Employers refund the $31 membership of their sponsored staff that successfully quit smoking during Quitober.
Or can pay for their staff's membership before the start of Quitober. *We invoice the employer before the start of Quitober for all of their registered staff smokers.
Q. How do you know that a sponsored member has successfully quit
for Quitober Challenge?
A. We have a number of ways of ensuring sponsored smokers don't cheat.
All sponsored members receive a Quitober Pack containing a wristband.
members are expected to wear the wristband throughout the campaign. If the member resumes smoking they are required to remove the wristband.
All successful sponsored members names are listed on our website for verification of cessation.
If sponsored members do cheat they will be cheating their employer which I don't really think is such a good idea in the scheme of things.
Employers have a backend to keep track of all sponsored staff.
*We were thinking about taking a litre of blood and urine and doing a comprehensive lab test but this could be a bit of overkill!
Q. How does the sponsorship refund process work?
A. We're flexible! There are three options available:
We can refund the successful Quitters their membership and then invoice the employer.
*less the July 20% early bird discount ie $25 per smoker.
The employer can refund their sponsored staff directly.
*We rebate the employer for any early bird discounts.
The employer can choose to pay for all of their staff's membership *upfront. *We invoice the employer before the start of Quitober for all of their registered staff smoker.
*Successful Quitters are members that quit smoking for Quitober. We recommend that smokers
quit for good.
Q. When can smokers register?
A. All smokers can register from now.
When registering, if not already sponsored, smokers can also automatically ask their employers to sponsor them.
Q. What does it cost employers? A. If employers have registered to sponsor their staff smokers i will cost them $31
per staff member that successfully quits during Quitober. Or they may choose to
pay for their staff's membership *upfront. *We invoice the employer before the start of Quitober for all of their registered staff smoker.
Employers that register before the end of July get a 20% discount on their staff membership refunds, that is $25 per member!
Employers can keep track of their participating staff online using our back end.
** Un-sponsored staff and student smokers can register for free but do not receive the Quitober Pack and do not have a chance to win any incentive prizes.
Q. What does the employer sponsor get for their sponsorship? A. The employer gets their staff to quit smoking for Quitober and is participating in an endorsed Safe Work Australia Week campaign where we organise:
Online registration for organisations and their staff smokers
Set up a web page back end for each participating employer
Q. What is the Quitober wristband for?
A. The Quitober wristband comes in the Quitober Pack and is worn by sponsored Quitober members for the duration of the Quitober Challenge or up tilll they resume smoking again.The wristband is to remind them that they are quitting smoking and to signify to others that they should not be enticed out for a smoke.
Q. Does Quit endorse this initiative?
A. The Quitober Challenge was created as a positive adjunct to Quit's negative TV ad campaigns. Unfortunately they were not interested in supporting this campaign so we are running it independently.
Q. Does Quitober endorse Nicotine Replacement Therapy (NRT)?
A. Some 70% of ex-smokers quit unassisted. We remain independent of any organisations including chemists and any pharmaceutical companies that sell NRT products. We do not take any funding from them so as to remain impartial. We are aware that pharmaceutical companies fund just about all research by various organisations on NRT which has tended to skew the results. (see "Unassisted Cessation Neglect" )
We realise that certain smokers will want to use NRT as part of their quit attempt and we neither encourage or discourage it. As John Lennon said, "What ever gets you through the night, is alright"